Vans: MTE

Vans MTE is the byproduct of a lifetime spent outdoors, because we know that the pursuit of your passions isn’t always accompanied by a fair-weather forecast. Rain, sleet, snow, mud, wind—nothing is going to stand between you and your next adventure. In fact, we like to think these all add a bit of flavor to the experience. It’s why we created MTE in the first place. It was born from need.

Creative Idea

We’ve spent a lifetime outdoors. Creating all over the planet. From the mountains to the seas, the outdoors has always been our canvas.

VANS MTE was made to keep you outside and exploring no matter the weather. Built on three key principles of moisture management, thermoregulation, and added traction to handle the elements.

Insight

It’s never about the destination. It’s about the stories you create along your journey.

These are activity-inspired, purpose-built products designed to protect you from the elements.

Context



Lifestyle Photography



Social Videos



Credits:
My role: CD
AD: Joel Vandruff
Photographer: Peter Sutherland